Hilton Worldwide announced the signing of a new DoubleTree by Hilton hotel in Cape Town, South Africa with local operator, Upper Eastside Hotel (Pty) Ltd. The hotel will be Hilton Worldwide's fifth property in South Africa and its second in the 'Mother City' of Cape Town.
The 183-room hotel, currently known as Upper Eastside, will re-brand over the coming months and is expected to open as DoubleTree by Hilton Cape Town Upper Eastside by end of 2012.
Patrick Fitzgibbon, senior vice president, development, Hilton Worldwide Europe & Africa said: "We are excited to extend our presence in a city with such a strong business and tourism culture and with a hotel which perfectly complements our first Cape Town property.
Today's signing represents Hilton Worldwide's 20th pipeline property in Africa and contributes perfectly to our multi-brand growth strategy dedicated to providing our guests with a range of choices in the most important cities in Africa."
Rob Palleschi, global head, DoubleTree by Hilton said: "The signing of DoubleTree by Hilton Cape Town Upper Eastside marks the brand's sixth hotel in Africa and is another important step in our growing global footprint. We are proud to welcome this premium property into the DoubleTree brand family and delighted we can help meet the city's growing international and domestic demand for first-class accommodation."
The converted hotel will operate as a franchise with owners Upper Eastside Hotel (Pty) Ltd, Chairman Mike Flax said: "We are thrilled to bring one of the world's most recognised hotel brands to this area of Cape Town and look forward to introducing DoubleTree's key success factors of exceptional service and distinctive style standards."
Source - Hilton